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MBA Program: Curriculum: CM Courses: Management and Marketing: Course Description
  MBAMGT 678

Environmental Management: Implementation Issues

This course is intended to introduce students to the issues companies encounter when trying to implement sound environmental practices through their organizations. Issues to be discussed fall in the functional areas of accounting, finance, (e.g. full cost accounting concepts, information systems), the value and structure of environmental management systems (including ISO 14001), operations management (process redesign and pollution prevention), marketing (incorporating "green" considerations into product design and promotion), organizational design, and strategic management (strategic advantages and sustainable operations.) The course also includes an identification of the "green consumer" and an assessment of consumer attitudes and buying behavior toward environmental issues. Students gain an appreciation of the difficulties in implementing "green" considerations into all of the functional areas listed above.

Prerequisites

 
 

 

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