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MBAMKT 679
Export Development and Foreign Sourcing
This course introduces techniques and procedures for conducting international operations and trade. The course focuses on operations, government agencies, import/export channel networks, pricing, and the evaluation of international opportunities. It is designed for students who are considering the formation or acquisition of their own international enterprise and who view exporting as a necessary activity. Since international business is a two-way street, the course also raises the issue of foreign buying and importing.
Prerequisite
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